CREATIVE STRATEGY
Creative direction, strategic planning, cultural management, production & content creation for brands, artistic projects & cultural initiatives.
CLIENTS & PROJECTS
Creante
Industry: Creative Agency
Project: Brand Identity & digital communication strategy
Work: Creative Director, Strategic Planner, Copywriter & Graphic Designer
Boca de Lobo ArtFest (2022 & 2023)
Industry: Cultural experience (artistic & cultural festival)
Project: Event management, cultural management & digital communication strategy
Work: Creative Director, Strategic Planner, Cultural Manager, Event Manager, Producer, Copywriter & Graphic Designer
Tradizzio
Industry: Culinary (pastry shop)
Project: Brand identity & digital communication strategy
Work: Creative Director, Strategic Planner, Producer, Photographer, Videographer, Copywriter & Graphic Designer
Plena Libre
Industry: Music
Project: Photography & Videography
Work: Photographer & Videographer
Master Paints
Industry: Paint products
Project: Digital communication strategy
Work: Project Manager, Strategic Planner, Producer Photographer & Videographer
Agency: Fire Creative Shop
Universidad del Sagrado Corazón
Industry: Higher education institution
Project: Science and Health School launch strategy
Work: Strategic Planner & Project Manager
Agency: Fire Creative Shop
Museo de Arte y Diseño de Miramar
Industry: Cultural space (art museum)
Project: Digital communication strategy for event
Work: Strategic Planner & Producer
Agency: Fire Creative Shop
Cerveza Residente
Industry: Liquor products
Project: Digital communication strategy
Work: Strategic Planner, Producer, Photographer & Videographer
Agency: Fire Creative Shop
Cervezas Del Oeste
Industry: Liquor products
Project: Digital communication strategy
Work: Strategic Planner, Producer & Photographer
Agency: Fire Creative Shop
Silver Key Light
Industry: Liquor products
Project: Digital communication strategy
Work: Strategic Planner, Producer & Videographer
Agency: Fire Creative Shop
Rial Wine Boutique
Industry: Liquor store
Project: Digital communication strategy
Work: Strategic Planner & Producer
Agency: Fire Creative Shop
Acuvue
Industry: Vision care products (contact lenses)
Project: Product launch event strategy
Work: Strategic Planner
Agency: Fire Creative Shop
Puerto Rico IT Cluster
Industry: Information and technology association
Project: Brand identity & digital communication strategy
Work: Project Manager & Strategic Planner
Agency: Fire Creative Shop
Liberty Communications — Costumer education division
Industry: Telecommunications services
Project: Design of manuals & digital communication strategy
Work: Copywriter
Agency: Fire Creative Shop
Residence Inn by Marriott
Industry: Hotel
Project: Digital communication strategy
Work: Strategic Planner
Agency: Fire Creative Shop
Asociación de Bancos de Puerto Rico
Industry: Bankers association
Project: Digital communication strategy
Work: Project Manager, Strategic Planner & Producer
Agency: Fire Creative Shop
Sello Rojo
Industry: Food products (rice)
Project: Digital communication strategy
Work: Project Manager, Strategic Planner & Videographer
Agency: Fire Creative Shop
Base Co-Work
Industry: Co-working space
Project: Digital communication strategy
Work: Strategic Planner, Producer, Videographer & Photographer
Agency: Fire Creative Shop
Nacho Libre
Industry: Culinary (Mexican restaurant)
Project: Digital communication Strategy
Work: Project Manager, Strategic Planner & Graphic Designer
Agency: Fire Creative Shop
GRAPHIC DESIGN
Gran Batey
2024
Coffee brand
Brand identity & digital content
Creante
2024
Creative Agency
Brand identity & digital content
Tradizzio
2023
Pastry shop
Brand identity & digital content
Boca de Lobo ArtFest
2022 & 2023
Artistic & cultural festival
Brand identity & digital content
Panifesto
2023
Culinary exhibition
Logo & poster design
Idílico
2022
Short film
Poster design
Nacho Libre
2022
Mexican restaurant
Digital content
Agency: Fire Creative Shop
Innovative Creatives Association
2022
Student association of the University of Puerto Rico at Arecibo
Logo design
Aullido Creativo
2022
Creative studio
Logo design
PAPELÓN.edu
2021
Board game
Brand identity, game design & digital content
Organización Nacional de Derecho de los Animales
2020
Pro bono of the University of Puerto Rico's School of Law
Logo design
Código Civil Alternativo
2020
Student project of the University of Puerto Rico's School of Law
Logo design
VIDEO CONTENT
Perfil de color — AO Studio
2023
Director, Producer & Copywriter
Client: Master Paints
Agency: Fire Creative Shop
Aniversario de la Salsa
2022
Videographer & Editor
Client: Cervecera de Puerto Rico (Silver Key Light)
Agency: Fire Creative Shop
Grand Opening
2023
Creative Director, Producer, Copywriter, Videographer, Editor & Graphic Designer
Client: Tradizzio
Día de la salsa
2022
Director, Videographer, Editor & Graphic Designer
Client: Cervecera de Puerto Rico (Silver Key Light)
Agency: Fire Creative Shop
Mysterious Romance (Color 2023)
2022
Director, Videographer, Copywriter, Editor & Graphic Designer
Client: Master paints
Agency: Fire Creative Shop
Summer Friday en Base
2023
Director, Videographer, Editor & Graphic Designer
Client: Base Co-Work
Agency: Fire Creative Shop
Plena Libre — Fiestas de la Calle San Sebastián
2023
Videographer & Editor
Client: Plena Libre
Plena Libre - Festival Bacardí
2023
Videographer & Editor
Client: Plena Libre
LuisGa Núñez — Showreel
2023
Videographer & Editor
Client: LuisGa Núñez
LuisGa Núñez - La placita de Santurce
2022
Videographer & Editor
Client: LuisGa Núñez
CASE STUDIES
Renuévate Challenge
2022
Strategic Planner, Producer, Assistant Director, Editor & Graphic Designer
Client: Master Paints
Agency: Fire Creative Shop
El futuro lo pintan ellas
2023
Strategic Planner, Director, Producer, Editor & Graphic Designer
Client: Master Paints
Agency: Fire Creative Shop
Residente en Econo
2022
Videographer, Editor & Graphic Designer
Client: Cervecera de Puerto Rico (Cerveza Residente)
Agency: Fire Creative Shop